Buick revealed the Electra Concept that has just made its global premiere in Shanghai, China and previews Buick’s next-generation design language for electric vehicles.
At first glance, the Electra looks like a sleeker, sportier interpretation of the automaker’s 2018 Enspire concept. However, the Electra takes it a step further by mixing the looks of a four-seat crossover with a sleek GT car. Buick says that inspiration for the Electra’s design came from a space capsule, which pays some honor to the original Electra’s space-race inspired appearance. But that’s where the similarities end.
Developed by GM’s Pan Asia Technical Automotive Center (PATAC) in Shanghai, the Buick Electra combines the athletic look of a four-seat crossover with Gran Turismo aesthetics.
The Electra has a long hood, upright front end, sloping windshield and roof, and a stylized rear end. While the front features thin-slit headlights, a narrow grille, and a wild DRL design, it still looks like a Buick. Twenty-three-inch wheels, an illuminated Buick badge, and those crazy butterfly doors help give the sleek crossover presence.
There is also a copper gold trim surrounding the cabin and dark trim on the exterior frame are said to replicate the atmosphere of outer space. A concealed air-conditioning system, ambient lighting and an electronic rearview mirror are also part of the package.
The Buick Electra is based on GM’s all-new electric vehicle architecture. The Ultium drive unit has high-performance motors on both the front and rear axles, offering a maximum power of 435 kW (583 HP / 589 PS) and a 0-100 km/h (0-62 mph) sprint in 4.3 seconds. The advanced Ultium battery gives it a range of more than 660 kilometers (410 miles) on a single charge.
The Electra concept is packed with tech, the next-generation eConnect connectivity system is said to offer an immersive visual experience, providing on-demand driving information, advanced driver assistant system details and infotainment control. The concept also features a large augmented reality-enhanced head-up display with advanced live-view navigation and Buick’s next-generation AI Voice Assistant.